Needs Assessment Approach To Product Bundling In Banking Enterprise
نویسندگان
چکیده
منابع مشابه
A Bio-inspired Approach for Dynamic Product Bundling in Enterprise Networks
Product bundling is a marketing strategy that concerns offering several products for sale as one combined product. Current bundling technology mainly focuses on the creation of static bundles, which involves pre-computing product bundles and associated discounts. However, due to the inherent dynamism and constant change of current and potential customer information, as is particularly the case ...
متن کاملRecommender Systems for Product Bundling
Recommender systems (RSs) enhance e-commerce sales by recommending relevant products to their customers. RSs aim at implementing the firm's web-based marketing strategy to increase revenues. Generating bundles is an example of a marketing strategy that aims to satisfy consumer needs and preferences, and at the same time, to increase customers' buying scope and the firm's income. Thus, finding a...
متن کاملProduct bundling and tying in competition∗
This paper explores tying in the situation where a multi-product firm without monopoly power competes against several single-product firms. It considers two independent markets: one for a horizontally differentiated good, the other for a homogeneous good. As opposed to the widely accepted opinion that tying may be profitable only in the case of monopoly power, it is shown that under reasonable ...
متن کاملThe Effects of Product Bundling in Duopoly∗
This paper studies the incentives for multiproduct duopolists to sell their products as a bundle. It is shown that contrary to the monopoly case bundling may reduce profits and increase consumer rent. This is the case if consumers’ reservation values are negatively correlated. The reason is that bundling reduces consumer heterogeneity and makes price competition more aggressive. This effect can...
متن کاملnon-corrective approach to pronunciation
the aim of this study has been to find answers for the following questions: 1. what is the effect of immediate correction on students pronunciation errors? 2. what would be the effect of teaching the more rgular patterns of english pronunciation? 3. is there any significant difference between the two methods of dealing with pronuciation errore, i. e., correction and the teaching of the regular ...
15 صفحه اولذخیره در منابع من
با ذخیره ی این منبع در منابع من، دسترسی به آن را برای استفاده های بعدی آسان تر کنید
ژورنال
عنوان ژورنال: IOSR Journal of Computer Engineering
سال: 2012
ISSN: 2278-8727,2278-0661
DOI: 10.9790/0661-0321217